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CRM & Retention

RFM segmentation, lifecycle journeys and loyalty programs that lift LTV — push, WhatsApp, email and in-app.

What we do

A complete crm & retention stack, under one roof.

Acquisition is the entrance fee; retention is the business. We build CRM programs around RFM, predictive churn and behavioural triggers — and tie them to revenue, not opens.

  • RFM segmentation & cohort analysis
  • Lifecycle & journey orchestration
  • WhatsApp & push programs
  • Email & SMS
  • Loyalty & referral programs

Featured outcome

Laundrokart — RFM-led CRM lifted retention 17% and LTV 23%.

Read the case study
Deliverables

What you walk away with

Tangible artefacts, not slideware. Every deliverable is yours to keep, edit and operate.

Segmentation model

RFM + behavioural clusters tied to actions you can run weekly.

Journey library

Welcome, browse-abandon, post-purchase, win-back, VIP — wired across channels.

Loyalty program

Tiering, rewards and program economics that lift repeat without crushing margin.

LTV reporting

Cohort LTV, repeat rate and program-attributable revenue.

Come, say hello

Ready to turn data into durable growth?

Tell us where you want to go. We'll bring the strategy, the stack and the creative to get you there.